Purple Is Named Pantone’s 2018 Color of The Year!

It has been a very interesting year for all us and now it get’s even more unique. Pantone has deemed ultra violet the official hue of 2018.

“Lighting the way for the year ahead, Pantone announces PANTONE 18-3838 Ultra Violet as the Color of the Year 2018! A dramatically provocative and thoughtful purple shade, #UltraViolet communicates originality, ingenuity and visionary thinking that points us to the future. #COY2018

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Images: Getty

Leatrice Eiseman, executive director of the Pantone Color Institute told the New York Times, “We wanted to pick something that brings hope and an uplifting message.”

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